Friday, May 31, 2013

And now paisafication of Data

The recent advertisment from Airtel -  1 Rupee Video download , perhaps indicates the moved among the Mobile Internet users. The Telcos are happier with much better data ARPU.

Reports suggest Mobile internet usage has increased over 80% in the smaller towns. The traffic is more on Search and Social Networking sites.  3G effect? Certainly not. It is the good old 2G ( Edge - 2,5G)

Sample this: India has over 150Million Internet subscribers.  Teh internet penetration is just about 12%. Compare this with 50% in China. So, it should not be long before we see video download for one paisa. There are two questions - (1) Will the Indian network be able to handle huge increase in  data traffic (2) Will 4G overshadow 3G
 
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